Contact

Career

Flighthouse Media 2023 - Present

Shinko 2024 - Present

D36 2021 - 2023

Groupie 2021 - 2022

Highsnobiety 2017 - 2021

Education

Certifications

University of California - Santa Barbara
B.A. in Sociology

Motion Creative Strategy Bootcamp

Skills

Creative Production

Creative Marketing

Project Management

Campaign Execution

Brand Storytelling

Creative Leadership & Direction

Content Strategy & Governance

Clients

Projects

Personal Projects

Highsnobiety

PUMA

Amazon

Paramount

CeraVe

Google

Terminal 27

Aplasticplant

Represent Clothing

Synthesis +

Spider Worldwide

Rolling Loud

710 Labs

ODIE

Lancey Foux

JNR Williams

Theophilus London

Peach Tree Rascals

Ethan Fields

GUESS

Amazon
Project Hail Mary Social Campaign (Movie)
Crime 101 Social Campaign (Movie)

Paramount
Scream 7 Social Campaign (Movie)

Google
TikTok Content Series

CeraVe 50th Anniversary 3 Day Event
In Person Event in NYC

Vic Mensa, and Why He Deserves a Second Chance (2019) ↗

Rahul Gowthaman

Art Director and Photographer with 6+ years experience leading art direction and project management across culture-led and lifestyle brands.

Deep understanding of campaign building, brand storytelling, and creative art direction.

Skilled at creating culturally relevant work that drives measurable growth in audience, interactions, and sale.

Art directed and photographed multiple multi-location campaign for PUMA spanning street, interior, and outdoor environments.

Shot on 35mm film to bring a documentary warmth and authenticity to the campaign imagery, leaning away from over-produced aesthetic common in sportswear advertising.

Directed multiple talents, including Winnie Harlow, across both shoots, guiding posing, energy, and expression to feel natural and character-driven rather than posed.

Shinko

Founded and launched Shinko as a culture-driven lifestyle brand, owning all creative art direction from concept to market.

Developed the full visual identity, brand language, and go-to-market strategy independently, establishing a cohesive aesthetic rooted in craft and contemporary streetwear culture.

Spider

Art directed and photographed Spider editorial campaign, owning end to end creative.

Shot on 35mm film to bring a stark contrast to typical editorial imagery, focusing on darker hues, lighting, and art direction

Hurry Up
Tomorrow

Art Directed and photographed the red carpet premiere of Hurry Up Tomorrow, Lionsgate's theatrical feature starring The Weeknd.

Shot the full talent roster across the evening, including The Weeknd and key cast members, in a way that matched the visual tone of the film itself.

Delivered a complete set of images from the night that captured the intersection of music, film, and cultural moment. The premiere brought together artists, industry figures, and media — and the photography reflected the weight of that room, producing imagery that held up alongside the scale of the release.

Groupie

Art Directed the full visual identity and creative direction for Groupie, an archive clothing showroom dealing in rare and vintage pieces.

Photographed all campaign and product imagery for the showroom, treating each piece as an artifact worth documenting carefully.

Built a visual language that matched the weight of the product — considered, quiet, and rooted in the culture surrounding archival fashion.

Ethan Fields

Art directed and photographed Ethan Fields for his ‘Spotlight’ release, building a cohesive visual world from moodboard to set.

Shot the entire project on 35mm film, directing talent on set while maintaining the visual language established in pre-production.

The result is a body of work that lives somewhere between a portrait session and a short film, a collaboration built around a singular aesthetic point of view. From concept to final image, every element was considered, art directed, and executed independently.

HIGHSNOBIETY

Kanye West‘s
Sunday Service

Art directed and photographed Kanye West’s Sunday Service performance at Coachella, for Highsnobiety.

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